DIGITAL MARKETING (Role filed as 'Head'; irrelevant matlab/python/ML skill tags - see note)

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Full Time · On Site · Entry Level

About the role

Role: Head - Digital Marketing | Department: Marketing & Communication | Industry: IT Services & Consulting | Education: UG: Any Graduate PG: Any Postgraduate AMICI Global Solutions Pvt. Ltd. is looking for DIGITAL MARKETING Plans and executes all web, SEO/SEM, database marketing, email, social media, and display advertising campaigns. Designs, builds, and maintains our social media presence. Measures and reports performance of all digital marketing campaigns and assesses against goals (ROI and KPIs). Identifies trends and insights and optimizes spend and performance based on the insights. Brainstorms new and creative growth strategies through digital marketing. Plans, executes, and measures experiments and conversion tests. Collaborates with internal teams to create landing pages and optimize user experience. Utilizes strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points. Identifies critical conversion points and drop off points and optimizes user funnels. Collaborates with agencies and other vendor partners. Evaluates emerging technologies. Provides thought leadership and perspective for adoption where appropriate. Note: The description is a coherent, genuine digital-marketing job description with no mention of programming or data science anywhere in its text, yet the Key Skills tags are "matlab," "python," "c," "machine learning," and "communication skills" -- entirely unrelated to the body. Naukri also files this as Role "Head - Digital Marketing" against an advertised "0-2 years" experience band, a leadership designation the body itself never claims and that sits oddly against an entry-level requirement.

Skills

matlab, python, c, machine learning, communication skills

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